An artificial fragrance is not a singular thing. An artificial fragrance is made by combining a lot of different chemicals. When you see “Fragrance” listed on an ingredient list, there might be 10, 50, 100 ingredients that make up that one “Fragrance”. This is not an exaggeration. Some fragrances are made by combining previous fragrances. The EU has identified some of these fragrance ingredients as known irritants and requires warnings on labels. But, this isn’t about Europe or regulatory agencies. This is about YOU. Every ingredient in a formula has the potential to cause an allergic reaction. Each additional ingredient could be something YOU are allergic to. We want you to know what you are using so you can make good decisions about what you put on your skin. That is why we list everything.